Modest Trends London is a fashion brand for women who are looking for quality, sustainability and ethical fashion.

We don't believe that our values to make the world a cleaner and fairer place to live should be compromised which is why we're working hard to make modest fashion more ethical and sustainable.


HIJABS - Buy one Give One

Every time you buy a scarf from our hijab collection, we donate one to our charity partners.

Our buy-one-give-one hijab model means that every time you spend with us, you are making a difference in the life of another woman or child.


Decisions, decision, decisions! With so many to choose from, we've kept things simple! Designed and manufactured exclusively in the United Arab Emirates. Whether it's Friday prayers, Ramadan or Eid, an evening out with the hubby, or a coffee with the girls; our Abayas have got you covered.


Timeless pieces crafted from environmentally-friendly fabrics sourced from responsible manufacturers. Designed to look and function wherever you are. Off to the office, shopping with the girls or picking up the kids, remember the world is your catwalk so get out there and slay!